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Table of Contents
Article
Research on Influencing Factors of Personalized Service on Brand Equity in New Retail Formats
Hongfei Sun, Fangyu Liu, Yiming Jiang, Shiqi Shen
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1-3
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Jiameng Ma, Sujia Guo
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4-14
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Pengyu Mou
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15-22
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Gen Cao, Jianxin Chen
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23-27
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Bing Liu
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28-34
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Daiming Yu
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35-38
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Yu Guo
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39-44
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